
This is a must attend symposium if you are in the wine industry and want to reach new international markets. Sell your premium wines at premium prices!
February 23, 2012 ~ 4:30 p.m. to 7:30 p.m.
Atascadero Galaxy Theatre · 6917 El Camino Real ~ Atascadero
The 87th appellation in California is located between Santa Barbara and San Francisco. It’s been underserved in international exports for many years and has some of the best wines in California.
We will offer to the entire appellation, and supporting counties, a comprehensive seminar that includes:
~ Business Support Services to assist the wine industry
~ Banking and Finance – various international banking operations discussing details about payment
collection, Export Import Bank of the U.S. credit insurance and other banking nuance
~ Logistics – what is expected to ship, what type of movements are best for handling wine,
what documentation will be required
~ Market briefing – We will hold a video conference briefing from Hong Kong
After this event concludes, those wineries that are interested in exporting their product will be invited to participate in a virtual wine match making event. We will assist in exporting samples of your wines to international buyers who will then participate in the virtual wine match making event. You will have the opportunity to negotiate the sale of your wines to international buyers!
Agenda
4:30 Welcome & Introduction ~ Linda Hendy – CEO, Atascadero Chamber of Commerce
4:45 Business & Entrepreneurship Center (BEC) ~ How We Support Business
~ Israel Dominguez, BEC at Cuesta College
~ Terri Hicks, BEC at Kern Community College District
5:00 US Department of Commerce ~ Glen Roberts
5:15 Export-Import Bank of the United States ~ Paul Watts
5:30 Industry Experts
~ Embassy Wine Distributors, LLC
~ JIB International
6:00 USDA Foreign Agricultural Services ~ Hong Kong Market Briefing by Erich Kuss
6:30 Panel Discussion
7:00 Networking & Reception
This event is not open to the public, it is intended for those who are in the wine industry
and are interested in exporting their product.
RSVP required and seating is limited. Register soon! Register here.
For further information contact,
Israel Dominguez at israel_dominguez@cuesta.edu or Terri Hicks at terri.hicks@kccd.edu
































